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Invalid Excuses for Poor Business Results - The Weather There is little doubt that growing a business and producing a profit in today's business environment takes more effort than ever before. Locating potential clients is a tremendous challenge for insurance agents, realtors, and financial planners working to build a practice. Even well established major corporations are struggling to retain profitable new customers, let alone building their base. The purpose of this series is to look at some common, overused, excuses for poor business results. Not only will we look at the excuses and why they are invalid, we will also look at steps to take to keep from having to resort to this embarrassing whining.
To Complain and Win! - My Personal Recipe Prime directive: Make sure your claim is reasonable! Otherwise, forget it. First thing: If you have a legitimate claim denied or a beef with a company (my method can be applied to insurance companies...
Your Actions Tell Your Clients How You Expect To Be Treated There is a widely accepted principle of human behavior that goes something like this. "Your actions tell the world how you expect to be treated." Look all around you and you will find that the truth ...
Absence Makes the Heart Grow Fonder However, in the world of business, this cliché may not necessarily be true. Sometimes it can be more like 'Out of Site, Out of Mind'. Your existing clients are your most important business assets. T...
What Do They Want Anyway? You want customers. I want customers. We all want customers. And traffic alone is not enough. We need "interested" customers. Customers ready to listen, ready to buy. So you may find yourself a...
Should I Have My Company Mystery Shopped? I believe most companies have taken the plunge and decided that it really is important to conduct frequent "mystery or secret shops" of their businesses. The question remains, do they do anything constructive with the information or is it used as a disciplinary tool? Before you start having people snoop around your company, consider the following clues that will help guarantee a successful program.
First Contact: The Source of Customer Loyalty With a click of the finger or walking a few steps to that next business, customers have greater opportunities to spend their dollars elsewhere. Today's business owners need to travel beyond customer satisfaction to customer loyalty. Read how you may bridge this challenge as you build your business.
CRM = Customers (dont) Really Matter CRM cannot do what it was designed to do, CRM is actually an oxymoron, businesses do not manage their clients relationships.....
